Born and raised in São Paulo, Brazil, I bring a multicultural lens shaped by global experience in hospitality, branding, storytelling, and wellbeing.

My foundation includes a Bachelor’s in International Hospitality Management, a Master’s in Digital Experience Design, and ongoing studies in Analytical Psychology and Breathwork.

Whether I’m developing brand strategies, designing wellbeing immersive experiences, or crafting visual stories, I value context, clarity, and emotional resonance.

Deeply passionate about wellbeing and transformation, I help people and brands shape authentic, intentional narratives through design that is both strategic and deeply felt.

I propose a four-phase, adaptable structure for each project:
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‍Preparation – Aligning with purpose and context.
‍Problem-thinking – Researching and surfacing insights.
‍Problem-solving – Developing creative, identity-aligned solutions.
‍Implementation – Delivering and maintaining impactful design.

This approach empowers brands to communicate with authenticity and coherence, creating meaningful, embodied, and lasting experiences.